Book

The Myth of the Idea and the Upsidedown Startup
How Assumption-based Entrepreneurship has lost ground to Resource-based Entrepreneurship.

New! Book Launch world tour! In 2015 alone more than 30 world capitals will host Book Launch Master Classes for “The Myth of the Idea and the Upsidedown Startup.”
New York, Washington DC, Sao Paulo and Moscow are just few of them. Some events will also take place Online. Please check the Book’s Facebook Page to see when they will take place:
Book Launch events (click here)

Picture Book The Myth of the Idea
Most visitors to this page arrive from the web domain I suggest in the book* as the place to download book-related files and locate social media channels to debate about the issues discussed in the book. Few others from video pills or video posts I am using to promote the book.

· Amazon’s book page: http://bit.ly/upsidedownstartup

Official debate channels
There are three official channels I am committed to visit regularly to comment over any public comments addressed to the issues discussed in the book or related to it:
· Facebook: https://www.facebook.com/upsidedownstartup
· Twitter: https://www.twitter.com/phdnew
· Youtube: https://www.youtube.com/user/newtoncampos

Alternative debate channels
Another places where I might eventually contribute to discussions with readers are:
· Amazon Author’s Page: http://www.amazon.com/Newton-M.-Campos/e/B00VBRPZAQ
· Goodreads Book Page: https://www.goodreads.com/book/show/25235338-the-myth-of-the-idea-and-the-upsidedown-startup

Files to download
Both files presented in the book are available in the following links. You find them in two formats (.pptx and .pdf).

The Entrepreneurial Pool of Resources – Social Resources
Powerpoint version in English (below):
The Myth of the Idea by Newton Campos – EPR Social Resources (English)
PDF version in English (below):
The Myth of the Idea by Newton Campos – EPR Social Resources (English)
Powerpoint version in Spanish (versión en español, abajo):
pending/pendiente.
PDF version in Spanish (versión en español, abajo):
pending/pendiente.
Powerpoint version in Portuguese (versao em português, abaixo):
pending/pendente.
PDF version in Portuguese (versao em português, abaixo):
pending/pendente.

The Entrepreneurial Pool of Resources – Economic Resources
Powerpoint version in English (below):
The Myth of the Idea by Newton Campos – EPR Economic Resources (English)
PDF version in English (below):
The Myth of the Idea by Newton Campos – EPR Economic Resources (English)
Powerpoint version in Spanish (versión en español, abajo):
pending/pendiente.
PDF version in Spanish (versión en Español, abajo):
pending/pendiente.
Powerpoint version in Portuguese (versao em português, abaixo):
pending/pendente.
PDF version in Portuguese (versao em português, abaixo):
pending/pendente.

* In the book, this is passage where I propose this debate:

I must say that I do not believe in fixed models. This text is limited in time and space and was written from the perspective of a person who was born and grew up in a contradictory emerging economy, Brazil. The text reflects the latest extensive combination of thoughts about a phenomenon, touching subjects as diverse as economics and sociology, and is aimed at individual potential entrepreneurs or corporate entrepreneurs, but not to corporations. In the future, I must adapt these perceptions according to new experiences, new discoveries, and new circumstances.

For this reason, I have opened a group of communication channels (known today as social media) to facilitate further debate among people interested in the topics covered by this book, with or without my intervention. There, I will follow up on questions and opinions, as real learning and the subsequent intellectual emancipation that comes from it, not only comes from interpreting data but more so from interacting with it.

Engagement is optional. Critical perspective is not. Let’s get our hands dirty and improve the political, social and economic systems we are living within.

Connect with the Upsidedown Startup debate:
http://www.upsidedownstartup.com

One thought on “Book

  1. Newton, tudo bom?
    Pode me passar um e-mail de contato.
    Gostaria de te convidar para um evento de educação e tecnologia no Google em São Paulo.
    Abs

    Like

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